The IT Law Wiki


A metatag/metatage is/are

a part of a Web site that is not seen by the public, but is read by search engine web browsers and later used by the browsers to classify the Web site. Metatags are used to increase the probability that a Web site will be seen by a customer who has typed a particular search query into his or her search engine.[1]
contained in a website's coding and are generally not visible to users unless they use a function to view the web page code.[2]
a list of words hidden in a web site acting as an index or reference source identifying the content of the web site for search engines.[3]


  1. Australian Gold, Inc. v. Hatfield, 436 F.3d 1228, 1233 n.3 77 U.S.P.Q.2d (BNA) 1968 (10th Cir. 2006)(full-text).
  2. Alzheimer's Disease and Related Disorders Ass'n v. Alzheimer's Foundation of America, 2018 WL 1918618, at *4 (S.D.N.Y. 2018).
  3. PACCAR, Inc. v. TeleScan Techs., LLC, 319 F.3d 243, 248 n.2 (6th Cir. 2003) (internal quotation marks and citation omitted).