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'''Data analytics''' ('''DA''') is the |
'''Data analytics''' ('''DA''') is the |
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− | {{Quote|[[analysis|[a]nalysis]] of the large and constantly changing [[sets of data]] generated by [[Internet]]-[[connected]] devices and by [[online]] activities such as [[e-commerce]] [[transaction]]s, [[social network]] [[posting]]s, and [[machine-generated]] activity log]]s. Analysis of these large [[data set]]s is seen as a way for companies, governments, and other institutions to better understand consumer behavior and improve the ways [[product]]s and [[service]]s are designed, [[develop]]ed, [[market]]ed, and delivered.<ref>[[Digital Trade in the U.S. and Global Economies, Part 1]], at xii.</ref>}} |
+ | {{Quote|[[analysis|[a]nalysis]] of the large and constantly changing [[sets of data]] generated by [[Internet]]-[[connected]] devices and by [[online]] activities such as [[e-commerce]] [[transaction]]s, [[social network]] [[posting]]s, and [[machine-generated]] activity [[log]]s. Analysis of these large [[data set]]s is seen as a way for companies, governments, and other institutions to better understand consumer behavior and improve the ways [[product]]s and [[service]]s are designed, [[develop]]ed, [[market]]ed, and delivered.<ref>[[Digital Trade in the U.S. and Global Economies, Part 1]], at xii.</ref>}} |
== References == |
== References == |
Latest revision as of 23:55, 5 October 2017
Definition[]
Data analytics (DA) is the
“ | [a]nalysis of the large and constantly changing sets of data generated by Internet-connected devices and by online activities such as e-commerce transactions, social network postings, and machine-generated activity logs. Analysis of these large data sets is seen as a way for companies, governments, and other institutions to better understand consumer behavior and improve the ways products and services are designed, developed, marketed, and delivered.[1] | ” |