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The IT Law Wiki
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Definition[]

Comparison shopping means comparing the prices of one or more products or services in advance before shopping for those products or services.

Overview[]

There are many companies that provide comparison shopping services to consumers to enable finding the best prices for products or services. Most of these companies employ sophisticated algorithms to find products and calculate shipping prices for a product or service a user is looking for. They also provide product reviews, guides, and merchant ratings to enable users to shop with confidence.

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