Definition[]
B2C is an acronym for business-to-consumer or business-to-customer, which refers to
| “ | a type of business/website/technology which focuses on transactions between businesses and consumers, as opposed to business-to-business (B2B) transactions. | ” |
| “ | the processes by which enterprises conduct business electronically with their customers and/or public at large using the Internet as the enabling technology.[1] | ” |
Overview[]
Between 1999 and 2007, the United States economy enjoyed an increase of over 500 percent in business-to-consumer online commerce.[2]