Citation[]
Jeremy West, An Introduction to Online Platforms and Their Role in the Digital Transformation (OECD, May 13, 2019), (abstract).
Overview[]
Online platforms support so many of our daily activities that we are dependent on them in our personal and professional lives. We rely on them to buy and sell goods and services, to find information online and to keep in touch with each other. We use them for entertainment, news, transportation, accommodation, finding jobs and employees, finding apps and for many other purposes. Online platforms have also raised new and important policy questions, but the businesses themselves can be more complex than they appear so they are not always well understood.
This report contains detailed profiles of twelve of the world's leading platform companies and derives insights from those profiles about what online platforms actually do, how they do it, and why they succeed financially.